CRM (CUSTOMER RELATIONSHIP MANAGEMENT) SYSTEM FOR PUBLIC CATERING
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Date
2016
Journal Title
Journal ISSN
Volume Title
Publisher
Suleyman Demirel University
Abstract
Nowadays we have a lot of restaurants, cafes, cafeterias and etc. and also we
have a lot companies which makes t he products for this restaurants, cafes, cafeterias. To get
products restaurant (cafe, cafeteria) managers should go to the companies which makes
products and select. To sale products company managers should go to the restaurants (cafe,
cafeteria) and offer products. This processes takes a big amount of time. To make this
processes easier and to save time, companies can use CRM system.
This paper explains a web application called “Kazsupply”, which gives to provider
detailed information on customers’ perso nal information, purchase history, buying preferences
and concerns, with the goal of improving business relationships with customers, assisting in
customer retention and driving sales growth and web application which gives to customers
detailed information on providers’ personal information and products list of providers. By help
of this information customers and providers can easily select partners in business.
Description
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Citation
CRM (CUSTOMER RELATIONSHIP MANAGEMENT) SYSTEM FOR PUBLIC CATERING, Olzhas Zholamanuly, МА., Begadil Serik, МА.