The management process of a hotel enterprise is usually based on a series of consistent actions, including planning, organizing, motivating and monitoring the work of employees using the available options. In the strategic understanding the management of the hotel industry is conducted as a continuous process of using opportunities and chanced of a hotel enterprise to build and implement strategic decisions in a long time period. The choice of a strategy of a hotel enterprise largely depends on the situation at the micro and macroeconomic level, as well as due to the emergence of external undesirable situations in the future.