Browsing by Author "Kairoldanova A.A."
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Item Open Access Female entrepreneurship: exploring factors that motivate woman to become entrepreneurs(2022) Kairoldanova A.A.This study explores factors that motivate women entrepreneurs to open their own businesses in the Kazakhstan context. The paper used in-depth semi structured interviews with 10 female Kazakhstani entrepreneurs to identify motivations of female entrepreneurs and factors affected by these motives. The collected data was categorized and analyzed thematically. The results revealed the ability to do work that they enjoy, benefit society, realizing childhood dreams, earn money and improve financial situations are the main factors that impact decisions by females to become selfentrepreneurs. Moreover, participants in the interview indicated that obtaining sufficient experience in their field, realizing their abilities, likewise having relatives in business and external business environments have affected them to engage in entrepreneurial activities. The paper also demonstrates that continuous learning is needed to have sustainable business development as motivations will grow with time.